Three Biggest Reasons Tobacco Giants Eye Lucrative $50 Billion Marijuana Market

[zachw]

Big tobacco conglomerates are positioning themselves to muscle into the growing marijuana business if the drug wins nationwide legal status, according to a Daily Caller News Foundation investigation.

 

Cigarette smoking has been declining for years, so the tobacco giants see at least three huge ways they can benefit from legal marijuana:

 

New Market: Marijuana represents a vast untapped new market for tobacco firms. There are an estimated 4-6 million regular users now but Marijuana’s Marlboro Man hasn’t yet been introduced – that is, a well-defined brand that attracts loyal, repeat customers.

 

Redeem Smoking: Millions of regular marijuana buyers extend their high by smoking the drug. That means legalized marijuana may help reduce the current stigma on regular cigarettes.

 

Big Profits: Tobacco giants are buying up the top vape makers. Big profits are there for the taking from e-cigarettes because they can be used for both marijuana and nicotine.

 

Full article here.

[trichcycler]

nice !

 

found this

 

https://industrydocuments.library.ucsf.edu/tobacco/docs/#id=lnkp0115

[zachw]

nice !

 

found this

 

https://industrydocuments.library.ucsf.edu/tobacco/docs/#id=lnkp0115

 

That is truly an amazing document. Hundreds of ideas to explore for getting folks to smoke or smoke more. Make butts collectible, nicotine in the filters, create a black market.

 

Session 8 is particularly fascinating. Brainstorming ideas include: how to make a bug defogger out of a cig, make it an aphrodisiac, deliver medications such as birth control or arthritic meds, prevent acne, and the list goes on and on.

 

The document suggests that they were smoking more than tobacco at those sessions.